For anyone

Recruiters

Product Designers

Product Managers

Prabhat Paswan

Hi! I'm a Product Designer with 5+ years of experience.
I love blending insights and interfaces.

For anyone

Recruiters

Product Designers

Product Managers

Prabhat Paswan

Hi! I'm a Product Designer with 5+ years of experience.
I love blending insights and interfaces.

For anyone

Recruiters

Product Designers

Product Managers

Prabhat Paswan

Hi! I'm a Product Designer with 5+ years of experience. I love blending insights and interfaces.

Grey metallic flower shaped object
Grey metallic flower shaped object
Grey metallic flower shaped object

Portfolio

Portfolio

Portfolio

My Latest Works

My Latest Works

My Latest Works

UX strategy
UX strategy

Recommended

Recommended

Recommended

Improving lead quality and
doubling conversions

Improving lead quality and
doubling conversions

Improving lead quality and doubling conversions

While building a 0-1 product, I optimized the booking flow, helping over 100K users find the right dental treatment and boosting revenue generation.

While building a 0-1 product, I optimized the booking flow, helping over 100K users find the right dental treatment and boosting revenue generation.

While building a 0-1 product, I optimized the booking flow, helping over 100K users find the right dental treatment and boosting revenue generation.

120.2%

120.2%

120.2%

Conversion

Rate

Conversion Rate

Conversion

Rate

16.3%

16.3%

16.3%

Cancellations due to

wrong selection

Cancellations due to

wrong selection

Cancellations due to

wrong selection

28.7%

28.7%

28.7%

Appointment Booking

Completion

Appointment Booking

Completion

Appointment Booking

Completion

web design
web design

Reducing user drop-off rate from 82% to 14%

Reducing user drop-off rate from 82% to 14%

Reducing user drop-off rate from 82% to 14%

Collaborated cross-functionally to revamp Dezy’s website, improving UX with better information hierarchy. This significantly reduced user drop-offs and boosted conversions.

Collaborated cross-functionally to revamp Dezy’s website, improving UX with better information hierarchy. This significantly reduced user drop-offs and boosted conversions.

Collaborated cross-functionally to revamp Dezy’s website, improving UX with better information hierarchy. This significantly reduced user drop-offs and boosted conversions.

40,000+

40,000+

40,000+

Increase in lead generation,

in first three months

Increase in lead generation,

in first three months

Increase in lead generation,

in first three months

81.9%

81.9%

81.9%

Drop in user drop-offs on

the new homepage

Drop in user drop-offs on

the new homepage

Drop in user drop-offs on

the new homepage

app design
app design

Reducing cancellations with improved tracking features

Reducing cancellations with improved tracking features

Reducing cancellations with improved tracking features

Led the design of an app’s home screen and appointment tracking feature, ensuring users stay on top of their appointments, reducing last-minute cancellations and rescheduling.

Led the design of an app’s home screen and appointment tracking feature, ensuring users stay on top of their appointments, reducing last-minute cancellations and rescheduling.

Led the design of an app’s home screen and appointment tracking feature, ensuring users stay on top of their appointments, reducing last-minute cancellations and rescheduling.

14.5%

14.5%

14.5%

Successful Consultations

Successful

Consultations

Successful Consultations

32.3%

32.3%

32.3%

Appointment Cancellations

Appointment

Cancellations

Appointment Cancellations

Design system
Design system

Establishing a design system and guideline to boost work efficiency

Establishing a design system and guideline to boost work efficiency

Establishing a design system and guideline to boost work efficiency

Collaborated cross-functionally to establish foundations, build core components and define system variables, ensuring consistency across team and platforms.

Collaborated cross-functionally to establish foundations, build core components and define system variables, ensuring consistency across team and platforms.

Collaborated cross-functionally to establish foundations, build core components and define system variables, ensuring consistency across team and platforms.

50+

50+

50+

Components Designed

Components Designed

Components Designed

100+

100+

100+

Styles Created

Styles Created

Styles Created

UI design, interactions
UI design, interactions

Interfaces. Interactions. Animations. Fun.

Interfaces. Interactions. Animations. Fun.

Striking the perfect balance between user-centric experiences and visually appealing, interactive and functional design.

Striking the perfect balance between user-centric experiences and visually appealing, interactive and functional design.

Striking the perfect balance between user-centric experiences and visually appealing, interactive and functional design.

30%

30%

30%

Skills and efficiency

Skills and

efficiency

Skills and efficiency

30%

30%

30%

Clutter and inconsistency

Clutter and

inconsistency

Clutter and inconsistency

To design is to communicate clearly by whatever means you can control or master.

To design is to communicate clearly by whatever means you can control or master.

To design is to communicate clearly by whatever means you can control or master.

Experience

Experience

Experience

Product Designer at Dezy

Mar 2022

-

Jan 2024

Conducted market research, user-interviews and user-testing. Acted as a bridge between design, tech and other teams. Handled end-to-end website design and updates (UI/UX). Hired and mentored young designers. Led multiple 0-1 products.

Worked on Dezy App, Website, Booking Flow, Design System, etc.

Led multiple high-impact projects that enhanced both user experience and business outcomes. Achieved 40,000+ leads in the first three months, boosted conversions by 120.2%, helped 100,000+ users find the right treatment, reduced homepage drop-offs by 81.9%, cut appointment cancellations by 32.3%, and increased successful appointments by 14.5%.

UI/UX Designer at Smiles.ai

Jan 2021

-

Feb 2022

Designed the MVP, contributing to the successful $23M Series A funding. Led multiple 0-1 product initiatives, redesigned the entire website and product packaging, and crafted multiple versions of the Investor Deck.

Type Designer at EkType

Mar 2020

-

Dec 2020

Designed a working Devanagari stencil typeface. Researched on regional scripts and languages. Created 50+ typeface iterations.

Skills

Skills

Skills

What it takes to create good products

What it takes to create good products

What it takes to create good products

Stopwatch icon

UX/UI Design

Crafted intuitive and visually engaging experiences, ensuring seamless navigation and high user engagement.

Stopwatch icon

UX/UI Design

Crafted intuitive and visually engaging experiences, ensuring seamless navigation and high user engagement.

Stopwatch icon

UX/UI Design

Crafted intuitive and visually engaging experiences, ensuring seamless navigation and high user engagement.

Stopwatch icon

Interaction Design

Designed interactive experiences that feel natural and intuitive, enhancing usability and engagement.

Stopwatch icon

Interaction Design

Designed interactive experiences that feel natural and intuitive, enhancing usability and engagement.

Stopwatch icon

Interaction Design

Designed interactive experiences that feel natural and intuitive, enhancing usability and engagement.

Stopwatch icon

User Research

Conducted in-depth research to understand user needs, translating insights into data-driven design decisions.

Stopwatch icon

User Research

Conducted in-depth research to understand user needs, translating insights into data-driven design decisions.

Stopwatch icon

User Research

Conducted in-depth research to understand user needs, translating insights into data-driven design decisions.

Stopwatch icon

Wireframing

Developed clear and structured wireframes to visualize user flows, optimizing information hierarchy and usability.

Stopwatch icon

Wireframing

Developed clear and structured wireframes to visualize user flows, optimizing information hierarchy and usability.

Stopwatch icon

Wireframing

Developed clear and structured wireframes to visualize user flows, optimizing information hierarchy and usability.

Stopwatch icon

Prototyping

Built high-fidelity prototypes to test and refine interactions, ensuring a seamless user experience before development.

Stopwatch icon

Prototyping

Built high-fidelity prototypes to test and refine interactions, ensuring a seamless user experience before development.

Stopwatch icon

Prototyping

Built high-fidelity prototypes to test and refine interactions, ensuring a seamless user experience before development.

Stopwatch icon

User Testing

Validated designs through real user feedback, identifying pain points and iterating for improved usability and performance.

Stopwatch icon

User Testing

Validated designs through real user feedback, identifying pain points and iterating for improved usability and performance.

Stopwatch icon

User Testing

Validated designs through real user feedback, identifying pain points and iterating for improved usability and performance.

Stopwatch icon

Efficient Workflow

Streamlined design process for rapid delivery, meeting tight deadlines without compromising quality or detail.

Stopwatch icon

Efficient Workflow

Streamlined design process for rapid delivery, meeting tight deadlines without compromising quality or detail.

Stopwatch icon

Efficient Workflow

Streamlined design process for rapid delivery, meeting tight deadlines without compromising quality or detail.

Chat bubble icon

Collaborative Process

I work closely with the team, integrating feedback to create designs that exceed expectations.

Chat bubble icon

Collaborative Process

I work closely with the team, integrating feedback to create designs that exceed expectations.

Chat bubble icon

Collaborative Process

I work closely with the team, integrating feedback to create designs that exceed expectations.

Magnifiying glass icon

Attention to Detail

Meticulous attention to every element, ensuring a polished and cohesive final product that impresses.

Magnifiying glass icon

Attention to Detail

Meticulous attention to every element, ensuring a polished and cohesive final product that impresses.

Magnifiying glass icon

Attention to Detail

Meticulous attention to every element, ensuring a polished and cohesive final product that impresses.

Tools

Tools

Tools

My go-to tools

My go-to tools

My go-to tools

Web Design & Development

Web Design & Development

Web Design & Development

About

About

About

Product Designer

Product Designer

Product Designer

I specialize in transforming complex problems into elegant design solutions that resonate with users and elevate their daily lives.

I specialize in transforming complex problems into elegant design solutions that resonate with users and elevate their daily lives.

✦ SCROLL DOWN ✦ AND KNOW ME BETTER
Profile Picture
✦ SCROLL DOWN ✦ AND KNOW ME BETTER
Profile Picture
✦ SCROLL DOWN ✦ AND KNOW ME BETTER
Profile Picture

Years of experience

5+

Years of experience

5+

Years of experience

5+

Hired and led a team of

6

Hired and led a team of

6

Hired and led a team of

6

Projects Completed

40+

Projects Completed

40+

Projects Completed

40+

No. of users reached

100,000+

No. of users reached

100,000+

No. of users reached

100,000+

FAQ

Frequently Asked Questions

How do you prioritise one feature over other?

How do you ensure that your designs meet user needs and business goals?

Can you walk us through your design process?

How do you handle conflicting feedback from stakeholders and users?

How do you measure the success of a design?

Tell us about a challenging UX problem you solved

FAQ

Frequently Asked Questions

How do you prioritise one feature over other?

How do you ensure that your designs meet user needs and business goals?

Can you walk us through your design process?

How do you handle conflicting feedback from stakeholders and users?

How do you measure the success of a design?

Tell us about a challenging UX problem you solved

FAQ

Frequently Asked Questions

How do you prioritise one feature over other?

How do you ensure that your designs meet user needs and business goals?

Can you walk us through your design process?

How do you handle conflicting feedback from stakeholders and users?

How do you measure the success of a design?

Tell us about a challenging UX problem you solved